Collect information that backs up your message.

Choose between gathering reliable data from other sources or assembling your own data. If you are unable to collect statistics yourself, the following sources are good options:

• StatPlanet offers statistics from around the world.

• For reliable statistics, look at government websites like the EPA and the US Bureau of Labor Statistics.

• Study-based data can be found in scientific studies and trade journals.

• At the bottom of each graphic section, make sure to list the sources you used for your statistics. Make use of the most reliable resources you can find.

• Make use of Ibisworld.com’s industry reports.

Fill out an Excel spreadsheet with your data. You can enter the data you collect into an Excel spreadsheet, where you can create a variety of charts for your infographic.

Choosing Tools for an Infographic A graphic designer You should think about hiring someone who can produce an infographic if you want one that is completely personalized. Designers charge different amounts, so make sure to adjust your budget accordingly. You should hire a graphic designer if you want to use your final infographic to increase social media content or web traffic. A skilled graphic designer will be extremely helpful. Make your headline big. Don’t try to make the font smaller to save space. Make use of a large, legible font to draw the reader’s attention.

Utilize your logo.

Make sure your logo, website URL, and social media URL are prominent in your infographic if you want people to find your website. You can skip this step if you have a general message you want to spread widely.

Make use of images.

You can use pictures instead of illustrations if you like. Use anywhere from one to six pictures. Be sure to leave plenty of space for the text and images to be separated.

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