What do you hope to achieve by investing in a Broadway production? The projects you choose to work on will be greatly influenced by your objectives.
Do you wish to generate income? Do you want to attend opening night parties, for example? to make connections? Do you want inside access to documents like contracts and figures,
so you can get more information about making your own show? Do you wish to support a particular playwright?
The investor’s idea to go to graduate school to learn how to produce is one of my favorite “objective” stories. Instead, they invested the money they were going to use for tuition in a number of shows instead. They believed that playing the game would teach them more. At the time I heard about them, they were doing well and beating the odds. A Broadway production is worth your money for a plethora of reasons. At the very least, you should have one.
Rule No. 4 of Broadway Investing: Avoid attempting to be a one-hit wonder.
We all want everything to go right the first time, and I even wrote a show about it! However, our first time out frequently fails to meet our expectations. When you first take the field, don’t expect to hit home runs. Consider yourself a nine-inning baseball player when signing up to invest in Broadway. Don’t worry if you strike out the first time, or even the second and third times; you could still hit a home run in the ninth inning and win the game.
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